Feature Comparison
itemID and AirTag compared side by side
| Feature | itemID★ | AirTag |
|---|---|---|
| How it works | Finder scans QR, messages you | Bluetooth + UWB + Find My network |
| Battery needed | No | Yes (CR2032, ~1 year) |
| Finder needs | Smartphone camera only | Any Apple device nearby |
| Works without network | Yes | Limited |
| Privacy for owner | Email/phone hidden | Location tracked |
| Monthly cost | Free | Free |
| One-time cost | Free / €10 Plus | €35 per tag |
| Size | Sticker (any size) | 31.9mm diameter |
| For pets | Yes | Yes (unofficial) |
| Real-time tracking | No | Yes |
| Works with Android | Yes | Limited |
When itemID is Better
Situations where itemID has the advantage
- Lost among people: The QR code gets scanned when people find it – works anywhere there are people.
- No batteries needed: A QR code lasts forever – no batteries to replace, no charging.
- Privacy first: No location tracking. Finders contact you through anonymous chat only.
- More affordable: Start free with 3 items. No expensive tracker required.
- Android & iPhone: Works with any smartphone – no Apple ecosystem required.
When AirTag is Better
For these use cases, a Bluetooth tracker makes more sense
- Real-time location: You need exact positioning – e.g., lost headphones in the couch.
- Apple Find My network: Billions of Apple devices help with passive tracking – no active scanning needed.
- Precision finding: UWB technology shows you exactly where your item is, down to the centimeter.
Best of Both Worlds
Many users use BOTH: AirTag for real-time tracking, itemID as backup and for direct contact. If your AirTag battery dies or you lose something in a no-coverage area, the QR code still works.
AirTag + itemID
AirTag tracks in real-time, itemID enables finder contact – together the best solution.
QR always works
Battery dead? No network? The QR code is always scannable – no power, no internet needed.
No Apple needed
itemID works with any smartphone – Android or iPhone.
How itemID Works
In 4 simple steps
1. Create account
Sign up for free – takes 30 seconds.
2. Register your item
Name, description, photo – done.
3. Print QR label
Print your QR code and attach it to your item.
4. Finder contacts you
Finder scans the QR code and contacts you instantly – anonymously via chat.
Frequently Asked Questions
No. itemID is privacy-focused – no GPS, no Bluetooth tracking. A finder must actively scan the QR code to contact you.
Yes! Many users use AirTag for real-time tracking and itemID as a backup solution for direct contact. This is the safest combination.
No. A smartphone with a camera is enough – the camera recognizes the QR code automatically. No installation needed.
The basic account is free and includes 3 items. For more items, there's the Plus subscription starting at €10 per year.
Try itemID Free – 3 Items, No Credit Card
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